Magento 2 (Adobe commerce) is a powerful e-commerce platform widely used by businesses to sell their products and services online. However, many are hesitant to update their Magento site due to the cost involved and a general lack of understanding of the benefits. But believe us, Magento 2 updates are crucial to keep your site secure and ensure your online sales.
1. Ensure the security of your Magento 2 website
Adobe is very reactive when security vulnerabilities are discovered. Magento 2 updates often include security patches and bug fixes. That's why it's so important to have these updates. They help protect you from ever-growing security threats, such as Magecart attacks. These attacks attempt to steal sensitive information - credit card numbers and personal data - severely damaging a company's reputation and resulting in financial losses. Your customers' trust could be severely impacted, and your sales suffer as a result.
Considering that regular updates eliminate security loopholes and ensure site protection, this should be an easy decision to make. When these issues are resolved, the site runs smoothly and is less vulnerable to potential attacks.
2. Improve your site's performance
Updates to the Magento core and the modules installed on the site enable the latest PHP updates to be applied, improving site performance and capabilities. Updates have a direct impact on site loading speed. The latest versions of Magento are generally optimized to run faster. As today's customers have increasingly high expectations in terms of loading speed, a slow site leads to a significant increase in the bounce rate. So put the odds in your favor by making your Magento site faster.
3. Enhance user experience (UX)
Regular Magento 2 updates bring improvements to the site's design and functionality, making it easier for customers to navigate and make purchases. With an up-to-date site, customers benefit from a better user experience, and the chances of them leaving the site due to slowness or technical problems are reduced to a minimum.
4. Reduce development costs
Although updating Magento sites can be costly, it's much cheaper than developing a custom website from scratch. Regular updates also reduce the need for future development and maintenance. These are long-term savings. Obsolete sites are more prone to technical problems and security complications, which may require costly emergency patches. By keeping your site up to date, you reduce the risks and potential expense associated with major problems.
5. Access new features
Updates don't just resolve problems. They also provide access to the latest features developed. For example, an upcoming Magento 2 update could introduce new modules or user interface enhancements that simplify site navigation and make the purchasing process even more enjoyable.
6. Improve search engine optimization (SEO)
An up-to-date Magento site is likely to be better optimized for search engines, increasing visibility and ranking in search results. Did you know that search engines like Google take loading speed into account in their ranking algorithm? A faster site therefore ranks higher.
As mentioned before, Magento 2 updates can improve site performance, including page load speed. This translates into increased traffic, higher conversion rates and more sales.
7. Maintain compatibility with extensions
Does your site use third-party extensions or connectors? (e.g. connection module for ERP, Sage, Dynamic 365...) If so, Magento 2 must be updated to maintain compatibility with these extensions. Third-party developers are often required to update their extensions and remain compliant with the latest versions of Magento. If you don't keep up with these updates, your site may encounter compatibility issues.
In short, update your Magento 2 website!
Whatever the Magento version, updating your site is crucial to the success of your company's online presence. The benefits of enhanced security, improved performance, higher sales and a better user experience far outweigh the costs involved. Regular updates will help your business stay competitive, comply with regulations and enjoy peace of mind with a secure and effective online presence. Talk to an expert.
